top of page
Search


🇦🇺Australian Brands on Shopify Turning Shopping Into Donation Moments 💛
Discover Australian Shopify brands using checkout donations and customer giving campaigns to support charities. Explore the best Shopify donation apps, customer donation tools, and ecommerce impact examples from Macro Mike, Hallmark Australia, Light My Bricks, and more.
Virtue
May 84 min read


Celebrating Brands Backing Women this IWD: From Margaret Howell to Soja&Co
March is full of powerful moments to reflect on what we value, give voice to causes that matter & make a lasting brand message. International Women’s Day (8 March)- a celebration of the social, economic and cultural achievements of women while calling for greater equality. Mother’s Day UK (15 March) - honours the care, resilience and quiet strength of mothers and maternal figures. Here are a couple of collabs we 💙 Margaret Howell X Smart Works Charity more Soja & Co X Chez
Virtue
Mar 31 min read


Brewgooder - good beer doing good things 🍻👏❤️
Brewgooder is far more than just a beer brand — it’s a daring social enterprise born from its co-founder Alan Mahon’s life-changing trip to Nepal, where he fell sick after drinking unclean water. That experience inspired him (alongside Josh Littlejohn) to transform his love of beer into a powerful force for good. Since its launch in 2016, Brewgooder has made every can and pint count by giving 100% of its profits to the Brewgooder Foundation, which funds clean-water and sanit
Pledger
Nov 21, 20252 min read


Iconic Canadian Brands Redefining BFCM With Purpose
🛍️ Every Black Friday season, we get a front-row seat to something special - generous merchants turning the shopping rush into a source for good. BFCM isn’t just about discounts — it’s about impact, momentum & engagement 💙 And this year, we’re extra proud to cheer on our Canadian community 🇨🇦 — Virtue’s first BFCM in Canada! Here are some inspiring campaigns from Lauram Melanie Lyne, Poppy & Peonies & KUVRD making generosity go viral this season✨ LAURA & Melanie Lyne X F
Pledger
Nov 14, 20253 min read


Brands sharing a bold message this Black Friday🤍
Virtue is working with thousands of brands this Black Friday, We wanted to highlight a few of the best to show you how your brand can maxim
Pledger
Sep 21, 20255 min read
bottom of page