Rounding up for good - a simple way for shoppers to make a difference

Virtue
Feb 29, 2024
2 min read

Updated: Sep 17, 2024

Merchants can now offer for shoppers to round up their purchase for a cause. This means shoppers can donate their 'change' from their purchase to a meaningful organization.

How it works:

Customers can round up their purchase for a cause at cart, cart drawer, checkout (Shopify+ only) or on product pages.
Select 1 of up to 3 causes set by the store to donate their change to
Stores can allow or disable 'Custom' amount option
Works with donation matching feature

Round up donations are simple to set up and are great way to give shoppers the opportunity to make a difference right at the point of purchase.

We are excited to roll out this highly requested feature. If you want to share your feedback on how we can make it even more handy, email support@virtueimpact.com

Setup Round Ups

Learn More

Check out some causes to donate to

Check out some other articles on our site:

Virtue Case Studies:

For Brands:

For Causes:

Best eCommerce Charity Apps:

5 Comments

Jun 05

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May 14

May 09

Love this feature! Just like how Mapquest helps people find the right path, this roundup option helps small change find its way to a good cause. Every cent can make a difference when it’s heading in the right direction.

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